Skincare Innovations and Consumer Trends Highlighted (Daily Brief Highlights, 17/04/2026)

Kulit.my Daily Brief Highlights

1. ? Ventamin Supplement Offers Internal Skin Support — A dietary supplement, Ventamin LIGHT UP, is gaining attention for targeting rosacea and melasma by supporting skin health from within, backed by user testimonials and a formulation by Dr. Ingky.

2. ?️ Counterfeit Skincare Products Raise Safety Concerns — Suu Balm warns consumers about counterfeit products circulating in the market, emphasizing risks to skin health and providing tips to identify unauthorized sellers and fake items.

3. ? Simplified Two-Step Skincare Gains Popularity — Brands promote minimalist routines, such as a two-step regimen combining Aleppo Soap and Argan Oil, to achieve healthy skin without complex multi-product routines.

4. ? PDRN and Ceramide-Based Products Target Skin Barrier Repair — Skincare innovations focus on PDRN (Polydeoxyribonucleotide) and ceramide-rich formulations to strengthen the skin barrier, aid regeneration, and address sensitivity and dryness.

5. ? K-Beauty Brands Expand with Pop-Up Events and Collaborations — AXIS-Y announces participation in Watsons K-Beauty Festa, featuring exclusive promotions and a meet-and-greet with influencer Amelia Henderson, reflecting growing consumer interest in K-beauty.

6. ? Brands Launch Cash Giveaways and Promotions to Engage Consumers — INNISFREE initiates a RM5,000 cash giveaway for users showcasing Vitamin C product usage, while Dermalogica offers a contest for a skincare set paired with a Hydro Flask tumbler.

7. ? New Product Launches Focus on Hydration and Multi-Functional Benefits — ELEMIS introduces the Pro-Collagen Rose Essence-in-Lotion and Micro Serum duo for layered hydration, while SOTHYS unveils a tinted serum combining skincare and lightweight coverage.

8. ? Bio-essence Launches Sunscreen with Barrier Care Properties — The new Bio-Water 9X Nano Ceramide Barrier Moisture Sunscreen SPF50+ PA++++ offers UVA, UVB, and blue light protection with a lightweight, non-greasy formula designed for daily use.